“Whenever we almost started to achieve norming, we went back to storming.” – Deborah Colombari
Deborah shares the story of a team of about twelve developers and QA specialists that kept losing people one by one. The early signal was not a technical problem. It was turnover. A toxic direct leader created pressure, blame, and snarky responses whenever the team tried to explain what was happening. Because that leader’s own manager behaved the same way, Deborah saw a reinforced pattern rather than an isolated personality problem. The team could not stabilize.
Every time it moved toward norming, someone left or someone new arrived, sending the team back into storming. Knowledge walked out the door with the people who left, delivery dates slipped, morale dropped, and a fixed-date call center project was eventually canceled. Deborah’s story is a sharp systems thinking reminder for Scrum Masters: sometimes the problem is not inside the team. The team may be showing the symptoms of a system that punishes honesty, overloads people, and teaches them that leaving is safer than speaking.
In this segment, we talk about Russell Ackoff, his systems thinking interview with Haynes Media Works, and the Tuckman model.
Self-reflection Question: What turnover or morale signals are you treating as team problems when they may be system problems?
Featured Book of the Week: Russell Ackoff Interview by Haynes Media Works
Instead of a book, Deborah recommends an old Russell Ackoff interview from Haynes Media Works. She connects Ackoff’s thinking to Donella Meadows and to the practical work of Scrum Masters. Deborah highlights how Ackoff explains that the outcome a system is designed to produce affects how the whole system behaves.
Her example is health care: if the system rewards treating sickness, it becomes a disease-care system instead of a health system. For Scrum Masters, the lesson is direct. Teams are systems, companies are systems, and the incentives around them shape what they do. Deborah uses Ackoff’s work to remind us to look at feedback loops before assuming people are the problem.
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About Deborah Colombari
Deborah is an Enterprise Agile Coach with a decade of experience championing Agile principles across organizations. Passionate about collaboration and continuous improvement, Deborah genuinely loves what she does—empowering others to work smarter, deliver value, and thrive in dynamic environments.
You can link with Deborah Colombari on LinkedIn.

Sheik is a seasoned product and Agile leader with over 20 years of experience scaling innovative, customer-centric digital solutions. A certified Scrum and Agile expert, he bridges strategy and execution, driving high-performance teams at enterprises like Rabobank and citizenM. As a hands-on builder, Sheik created Scrumling—a free, interactive Agile training platform—and ScrumJobs.net, a niche job board for Agile professionals. His passion lies in transforming theory into impactful, real-world results.
Arun is an Agile delivery leader at Bosch Global Software Technologies who builds high-performing, data-driven ecosystems. He blends flow metrics, Jira analytics, Power BI, and applied AI to turn delivery into a transparent, predictable system.
Joshua is endlessly curious about better ways of working. He helps teams grow by blending experimentation, creativity, and AI with practical coaching. When a meeting feels routine, he’s already testing a new approach to make it more valuable. Energetic and inventive, he turns everyday collaboration into opportunities for team growth.
Wasim Osman is a seasoned Agile Coach and a Product Owner at Orkestra SCS. He launched his agile career at a Silicon Valley startup based in New York, then spent years coaching teams across Canada, helping organizations transform how they deliver value. Wasim brings a rare blend of agile discipline and product thinking. He’s passionate about building technology that drives real business impact.