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Bojan Smudja: Genchi Genbutsu, how to help Scrum Product Owners go beyond the backlog to understand the real product

The Great Product Owner: Coaching the Product Owner, A Crucial Role for Scrum Masters

Bojan highlights the importance of coaching the Product Owner (PO) as a Scrum Master. He emphasizes that scrum masters should be prepared to provide coaching to the PO, focusing on their development rather than becoming product coaches themselves. Bojan notes that great POs possess the ability to multitask and actively participate in meetings. They act as focused salespeople, selling product ideas and visions to stakeholders and the team. Simply mastering tools like JIRA and stakeholder communication is not enough; the PO must also sell their ideas to the team and scrum master. By coaching the PO and helping them refine their skills, Scrum Masters contribute to the overall success of the product development process.

If you want to know more about what topics, and how you can coach your Product Owner, check out our e-course on How to Coach Your PO.

The Bad Product Owner: Genchi Genbutsu, how to help PO’s go beyond the backlog to understand the real product

In this segment, Bojan discusses a team composed of newcomers, including a newbie Product Owner (PO), working on an existing product. Bojan noticed that here was a disconnection between the work on the team’s Scrum board and the actual product. The PO struggled to bridge the gap between the technical tasks and the features used by customers. Consequently, the team lost sight of the purpose behind their work and the reasons for building the product. One prominent anti-pattern was the lack of a customer feedback loop, resulting in a missed opportunity to gather valuable insights. Bojan advises the implementation of appropriate feedback loops tailored to the specific product being developed. Additionally, he references the concept of “Genchi Genbutsu,” which encourages going and seeing the product in action with customers to gain a deeper understanding.

The Ultimate Guide to Supporting Product Owners as a Scrum Master

Are you having trouble helping the team work well with their Product Owner? We’ve put together a course to help you work on the collaboration team-product owner. You can find it at bit.ly/coachyourpo. 18 modules, 8+ hours of modules with tools and techniques that you can use to help teams and PO’s collaborate.

About Bojan Smudja

Bojan is an Agile coach dedicated to assisting individuals, teams, and organizations in reaching their objectives. With his expertise and guidance, he empowers others to embrace Agile methodologies and maximize their potential for success.

You can link with Bojan Smudja on LinkedIn.

Get These Valuable Lessons Today!
Down-to-earth, hard-earned Scrum Masters lessons and the Tips from the Trenches e-book table of contents, delivered by email
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
Internal Conference
Checklist
Internal Conference
Checklist
Download a detailed How-To to help measure success for your team
Motivate your team with the right metrics, and the right way to visualize and track them. Marcus presents a detailed How-To document based on his experience at The Bungsu Hospital
Download a detailed How-To to help measure success for your team
Read about Visualization and TRANSFORM The way your team works
A moving story of how work at the Bungsu Hospital was transformed by a simple tool that you can use to help your team.
Read about Visualization and TRANSFORM The way your team works
FREE QUIZ - What's Your #1 Agile Roadblock:
(Please join the waitlist to be notified first when this quiz is ready for you).
Identify What's Holding You Back & Transform Your Challenges Into Strengths
FREE QUIZ - What's Your #1 Agile Roadblock:
Identify What's Holding You Back & Transform Your Challenges Into Strengths (Please join the waitlist to be notified first when this quiz is ready for you).