“It’s when you know you’re on the right track — when the teams start complaining that you’re doing too much.” – Aimé Flemm
Aimé got the feedback nobody wants to hear: “You’re being too much in the front of the group.” His first reaction was to take it personally. Then he saw it for what it was — the success signal. The team was telling him: let us do it. After months of helping them build self-managing capability, they hit a tipping point. They wanted the floor. He stepped back, started “actively doing nothing,” sat down and crossed his arms.
When they brought a problem, he asked: “What are you going to do about this? Have you tried that already?” But Aimé pushed back on himself in this conversation, and accepted the reframe: the Scrum Master isn’t less needed at the tipping point — they’re needed differently.
The shift is from teaching and facilitating ceremonies to nudging with questions, helping the team reach out when they’re stuck, surfacing issues with the PO and outside stakeholders. The focus shifts when you reach success. Don’t take “you’re doing too much” as offense — take it as your cue to change levels.
Self-reflection Question: When the team last pushed back on something you were doing, did you take it as feedback to defend — or as a signal that they’re ready to take more ownership?
Featured Retrospective Format for the Week: Retromat + Liberating Structures
Aimé’s favorite retro? “If I don’t have to do it myself.” Once teams reach the tipping point, he uses a pull system — they run their own retros, he checks in a few days later. But when he does facilitate, he layers two tools. First, Retromat — not just for the techniques, but for the flow: check-in, gather data, generate insights, decide what to do, checkout.
Second, Liberating Structures on top of that flow. His favorite is Impromptu Networking — small groups answer a question, then re-form in different groups. “It’s like a beehive. There’s so much energy. It’s bubbling.” He’s used it cross-org, his team and the client team in the same room. And his strong recommendation: do retrospectives on-site whenever you can.
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About Aimé Flemm
Aimé Flemm joins us from the Netherlands. Our guest is an organizational design coach who starts where most agile transformations stop. He works at the structural level: redesigning the incentives, reporting lines, and systems that either enable or quietly kill agility. His belief: you can’t coach your way out of a broken org design.
You can link with Aimé Flemm on LinkedIn.
Retrospectives, planning sessions, vision workshops, we are continuously helping teams learn about how to collaborate in practice! In this Actionable Agile Tools book, Jeff Campbell shares some of the tools he’s learned over a decade of coaching Agile Teams. The pragmatic coaching book you need, right now! Buy 
Jörn Hendrik Ast, founded of New Work Heroes in 2018. He is an entrepreneur, podcaster, and author dedicated to innovating work through team collaboration, leadership, and personal development. He is coaching teams, producing podcast episodes, and continues to create impactful learning formats and books.
Having experienced Scrum and Agile in various roles, Joe’s mission is to unlock the hidden potential of teams and those who work with them to create a work environment that is as enjoyable as it is effective. He loves working on both soft and hard skills with the teams.