BONUS: Stephen Parry on how to create Alignment and Purpose in your Agile organization

“Most purpose statements are dry and uninspiring”, that’s how this episode starts. But Stephen goes deeper and explains why that may be the case. We dive into what are the missing aspects in most purpose statements and share some examples of how he’s been able to help organizations go beyond those dry and uninspiring purpose statements.

The three types of purposes we need to take into account

When we think about purpose, usually we talk about the purpose of the team, or organization we work within. However, Stephen also challenges us to consider that there is one more perspective we need to take into account: the customer’s purpose. 

Stephen outlines a 4-quadrant purpose canvas, where we have the business purpose (your organization’s purpose), the employee’s purpose (the team, and other actors inside the business), and finally the customer’s purpose: what reasons do they have to use your product or service? 

The final quadrant is the purpose that is constructed from the other three, and becomes the purpose for the teams working on a product. 

“Purpose defines value, value defines meaningful work” 

— Stephen Parry @leanvoices

The problem with traditional ways of drafting a purpose statement

Purpose is a critical aspect of the conversation within an organization. When the purpose is not clear, it becomes much harder to create and maintain alignment between the many different teams and people that need to collaborate. 

However, the way most organizations go about creating a purpose statement is inadequate and does not consider the different purposes in the “system” of work. 

In this segment, we talk about how the traditional approaches to creating a purpose statement feel like “waterfall” purpose creation processes, and what we can do as Scrum Master to start moving towards a more inclusive, and inspiring purpose statement.

Purpose as the engine of change

When we talk about change, whether that is Agile transformation, or something else, we often forget that those changes are often started from the “tools” perspectives and that the people in the organization are not given a purpose to align to. 

In this segment, we talk about the role that a purpose statement plays in successful change processes. 

“The success of your product is defined by your customer meeting their business goals.”

— Stephen Parry @leanvoices

You can find more from Stephen Parry on YouTube, including a five-part video series that includes a video about purpose.

About Stephen Parry

Stephen Parry is the managing director for the Sense and Adapt Academy.

He was cited as one of the Top 25 CX influencers of 2019/2020 by the Customer Experience Magazine.

Stephen is also a multi-award winning business leader, strategist, and author

He’s the author of the acclaimed Sense and Respond: The Journey to Customer Purpose (MacMillan 2005), Application of Lean to Service industries.

Stephen is the Managing Director of The Sense and Adapt Academy, For developing change designers and change-makers to create Adaptive Organisations.

You can link with Stephen Parry on LinkedIn and connect with Stephen Parry on Twitter

BONUS: Influencing management in an Agile change process with Scott Rosenblatt and Jeff Campbell

In this mega-episode on change, we have Jeff Campbell (long time contributor to the Scrum Master Toolbox podcast) and Scott Rosenblatt (engineering lead at Meltwater) share their experience with agile adoption in a large organization.

Jeff is also the author of Actionable Agile tools (available on Amazon, and direct from the author at bit.ly/aatbook).

Why does Management resist Agile change? 

This is the first question of the episode and one that Scott and Jeff have worked together on for years. Scott shares how his past as a developer has helped him understand the role of management in an Agile organization.

We also talk about how to understand the reaction of managers when employees come to them with gripes, or ideas for changes to implement. We tend to think that when managers don’t do what we ask, they haven’t listened to us. Is that really so? 

Anger management, not change management

Continue reading BONUS: Influencing management in an Agile change process with Scott Rosenblatt and Jeff Campbell

BONUS: #NoEstimates in practice, interview with the Runtastic app team

In this episode, we interview Andre, Fabian and Aleksandar, team members at one of the Runtastic App teams. At the time of recording, they had 5 months of experience with #NoEstimates at the team level, and that led us to explore how they applied #NoEstimates; what prompted them to change their way of working; and many other practical questions related to the use of #NoEstimates approaches in their product development work.

The path to #NoEstimates

Continue reading BONUS: #NoEstimates in practice, interview with the Runtastic app team

Building Skyscrapers and Shattering Dreams in Product Development | Guest post by Rainer Tikk

Rainer Tikk writes this guest blog post about what Product Development looks like from the perspective of a leader of a software organization in a mid-size bank. He’s the Head of Software Development at LHV, an Estonian bank betting on IT as a competitive advantage.

To a non-IT person, developing an IT solution might often seem like a mystical activity that boys with ponytails (and some girls) do in a dark basement somewhere. Moreover, software development, in general, is an expensive activity altogether and often takes more time than it really should. And even if there is money available to pay for the software development, more often than not, it’s almost impossible to find a developer to build the stuff you need.

Continue reading Building Skyscrapers and Shattering Dreams in Product Development | Guest post by Rainer Tikk

BONUS: Does Agile play well in Leadership teams in organizations? – Diana Larsen and Jutta Eckstein

Diana and I were kicking around a few topics for this episode, and we ended up selecting “Agile and Leadership, friends or foes?” The idea is to talk about how Agile and Leadership play together (or not)

In this episode, we talk with Diana Larsen and Jutta Eckstein about what problems Leaders try to fix with Agile, what challenges they have when they try to adopt Agile, and we will do this with the focus on the Scrum Master role, and what they can do by working with the leaders of the organizations they work within.

Let’s start by defining some of the major challenges we see happening out there.

The 3 biggest challenges on how Agile plays (or not) with Leadership

Some of the challenges we mention in this episode are not new. You are probably familiar with many of them. We talk about how Agile requires us to think about leadership as a distributed responsibility that team members need to take on, which is itself a major challenge for Scrum Masters as they help their teams understand what that means in practice. 

We also discuss how important it is to understand that leadership is not simply a “role”, but also something we need to earn, including Scrum Masters.

Finally, we talk about the important role that leaders play for the teams they work with. Specifically in setting the direction that helps the teams adopt quicker processes like Hypothesis-Driven-Development, for example.

How Scrum Masters can cope with these challenges

We then discuss how Scrum Masters can understand, and learn to cope with these challenges. Not surprisingly, Agile Retrospectives come up as a critical tool for Scrum Masters to use when working with teams and their leaders. 

Regarding collaboration with leaders, we discuss how Scrum Masters can help teams focus on the right goals, which need to be defined in cooperation with leaders in the organization.

But there’s a second tool we discuss that complements perfectly the work we do with the retrospectives and helps the teams and leaders understand where they can contribute the most: visualization as a way to establish a shared context.

Do Scrum Masters really need to protect the team from their leaders? 

Stop me if you have heard this one before. Way back when I was taught that Scrum Masters need to protect the team from interference. Although it made sense to me at the time, with the passing of time, and after collecting more than a decade of experience, I have come to value a different approach. 

In this segment, we talk about the need (or not) to protect the team from Leadership interference. 

The goal, of course, is to generate a real collaboration between the team and the leaders in the organization.

The key resources on leadership and Scrum by Diana Larsen, Jutta Eckstein and Vasco Duarte

Given that leadership, and the collaboration between teams and leaders is a critical topic for Scrum Masters, we discuss some of the resources (books, podcasts, articles) we’ve found useful and informative on how to tackle that collaboration. 

Here are the resources we mention: 

 

How about you? What have been your major challenges when working with leaders in your organization? Leave a comment below and share the tools/books/podcasts you’ve found useful. 

About Diana Larsen and Jutta Eckstein

Diana Larsen co-founded and collaborates in leadership of Agile Fluency™ Project. Diana co-authored the books Agile Retrospectives: Making Good Teams Great; Liftoff: Start and Sustain Successful Agile Teams; Five Rules for Accelerated Learning; and the seminal “Agile Fluency Model: A Brief Guide to Success with Agile” article.

You can link with Diana Larsen on LinkedIn and connect with Diana Larsen on Twitter

 

Jutta Eckstein works as an independent coach & consultant. 

As a developer, she started with XP in 97/98, started scaling agile in 2001 (and published about that in 2004), and am now Jutta focuses on company-wide agility.

You can link with Jutta Eckstein on LinkedIn and connect with Jutta Eckstein on Twitter

You can learn more at Jutta Eckstein’s website, and check out Jutta’s books on Amazon and LeanPub.

Jutta’s Agile Bossanova book is available here.

How metrics, used right, can drive learning in your organization: Measure to learn – The Bungsu metrics code

This is a guest post by Marcus Hammarberg, author of Salvation: The Bungsu Story, How Lean and Kanban saved a small hospital in Indonesia. Twice. And can help you reshape work in your company. (available on Amazon)

This is the fourth and last post on a series by Marcus Hammarberg about how metrics can help engage, motivate and ultimately push a team towards success! (See other blog posts in this series here)

When we first started to work with the Bungsu hospital they were in a devasting situation.

Fast forward 1,5 years and you would see a hospital that was making money every day.

In the end, we turned the hospital from a situation where only the director and her closest staff cared, to a situation where 100 people in the hospital were actively engaged in everyday improvements.

How is this possible? What kind of magic was applied?

Visualizing the right metric

Each morning we showed the result and it was good we had loud cheering among the staff. But for bad days it was mostly silence, head hung low.

I also noticed that the lady that was in charge of gathering the numbers, Ibu Elly (Mrs Elly) the directory secretary, behaved a bit different for days with bad numbers. She was almost reluctant to present them and quickly went over the whole thing.

We had talked about what we wanted to learn about the numbers and I had written “KENAPA” (WHY) beneath the graph. Because I wanted us to learn from the metric we were collecting and visualizing every day.

For example on this graph – can you see something that stands out?

 

See those regular dips? If you asked “KENAPA” and counted the dates, you could probably figure out that those dips are Sundays… People don’t go to a hospital, as much, on Sundays.

“KENAPA” – what can we learn? Well, we could (and did) try to be more open on Sundays, but pretty soon realized that it would be very costly to keep more staff around and that it was a cultural thing keeping people back.

Until that point, most of the management team understood the KENAPA-question, but it made Ibu Elly feel ashamed for bad days. That troubled me, until one day when she was bustling with joy. We had made an excellent result yesterday: 138 patients served in one day. The first time, above our goal of 134 patients.

As she entered the numbers and headed back to her seat I asked… “Kenapa, Ibu?”

She stopped in her step and turned around with a puzzled look. “No, you don’t understand. It was a good result, sir.”

I did understand that it was a good result but I pressed on. “I know, but why was it good”.

Poor Ibu Elly looked around for support and then back to me with an even more puzzled look. “Well… in the polyclinic, we had 32 patients, and then for the ER we had 12 patients and …” I interrupted her gently.

“I understand all of that. You are showing me the math. But why was it good yesterday?”. At this point, she gave up and just said “I don’t understand” and took her seat.

I felt bad for her but we had an important learning point here, so I pressed the others. “Anyone else knows why it was good yesterday? Kenapa?”.

After a few moments of hesitation, someone offered “Well, yesterday we had three doctors in the polyclinic, rather than our usual two. Dr Paula did an extra day for us.”

“AHA!” I exclaimed, a bit too loud if I’m honest… “So what can we learn?”

We eventually concluded that more doctors probably means more patients. At least that was a hypothesis we could use to run an experiment.

More importantly, with the visualized data and by continuously focusing on learning we found that knowledge nugget. We now had understood the value of asking “WHY” the data behaves as it behaves. And from this point on we viewed the graph differently – it was now a source of learning, regardless of the result.

There’s a lot more to talk about metrics, and how simple practices can transform your organization. The book shares a lot about that, of course, but here’s a podcast episode where I talk with Vasco about the same practices.

Do you need the one metric that matters to engage your team? This booklet is for you!

In the Bungsu’s Pirate Code for Visualization downloadable booklet I will go into details on how we made this “one metric that matters” engaging, kept it relevant and ultimately saved the hospital by keeping our focus there – using what we referred to as the Bungsu Pirate Code. Click here to download your guide to using the “one metric that matters” in your own team.

This is a very actionable tool that you can you use today in your organization to make your visualizations matter to everyone all the time.

The Bungsu Story is a fascinating account of a real-life crisis, and how Agile, Lean and Kanban saved the Hospital from bankruptcy! Twice! Get ready for the journey, it’s going to be a bumpy ride!

About Marcus Hammarberg

Marcus is the author of Salvation: The Bungsu Story (available on Amazon), an inspiring and actionable story about how simple tools can help transform the productivity and impact of an organization. The real-life stories in The Bungsu can help you transform the productivity of your team. Marcus is also an renowned author and consultant in the Kanban community, he authored the book Kanban in Action with Joakim Sundén.
You can link with Marcus Hammarberg on LinkedIn, and connect with Marcus Hammarberg on twitter.

The value that Agile coaching and Scrum Masters bring to your organization – Q&A with Jeff Campbell

Jeff is the author of Actionable Agile tools (available on Amazon, and direct from the author at bit.ly/aatbook). He joins us on this series of Q&A shows to answer questions you’ve submitted. You can submit your questions via our survey (short, about 2 min to fill-in) or by tweeting us @scrumpodcast with #agilejeff.

In this episode, we talk about the importance of technical excellence and how to help teams adopt that mindset.

How to explain the need for Agile coaching and Scrum Masters

Continue reading The value that Agile coaching and Scrum Masters bring to your organization – Q&A with Jeff Campbell

How focusing on a single metric improved team performance – Guest post by Marcus Hammarberg

This is a guest post by Marcus Hammarberg, author of Salvation: The Bungsu Story, How Lean and Kanban saved a small hospital in Indonesia. Twice. And can help you reshape work in your company. (available on Amazon)

This is the third post on a series by Marcus Hammarberg about how metrics can help engage, motivate and ultimately push a team towards success! (See other blog posts in this series here)

When we first started to work with the Bungsu hospital they were in a devasting situation.

Fast forward 1,5 years and you would see a hospital that was making money every day.

In the end, we turned the hospital from a situation where only the director and her closest staff cared, to a situation where 100 people in the hospital were actively engaged in everyday improvements.

How is this possible? What kind of magic was applied?

How focusing on a single metric improved team performance

Now that we had a metric that mattered to everyone and this truly was the “talk of the hospital”, we experienced a wave of change.

Not surprisingly the first groups to engage was the people in charge of bringing more people to the hospital; the marketing team.

It turned out that making the “number of patients served”-metric visible throughout the hospital, was what was needed to get them activated. But when we did, the lid of their passion and creativity jar was blown off! We started to see real ownership in their behavior. As if The Bungsu was their very own hospital.

Before I knew it, I found myself in a workshop where the two ladies of the marketing department blurted out 25 ideas on how to get more patients. And 3 or 4 of them were really low hanging fruit that we could do the very next day. For example:

  • Go to the nearby clinics and advertise our availability for surgery and treatments that the clinics could not handle
  • Offer free transport from the big hospitals to our hospital for treatments that the big hospitals had a waiting list for
  • Suggest that our freelancing doctors would do all their surgery in our hospital

These were very simple changes that had been dragging on in decision-making boards. Now the decisions were quick to make – because the need and impact were clear to see.

Just a few days after we started to track “number of patients served per day” these actions brought the metric up to a whopping 133 patients served per day! Twice the normal number of patients and a level that has not been seen in a long time.

This taught me, in a very impactful way, how a single metric can transform the performance of a team. In this case, the marketing team.

Do you need the one metric that matters to engage your team? This booklet is for you!

In the Bungsu’s Pirate Code for Visualization downloadable booklet I will go into details on how we made this “one metric that matters” engaging, kept it relevant and ultimately saved the hospital by keeping our focus there – using what we referred to as the Bungsu Pirate Code. Click here to download your guide to using the “one metric that matters” in your own team.

This is a very actionable tool that you can you use today in your organisation to make your visualizations matter to everyone all the time.

The Bungsu Story is a fascinating account of a real-life crisis, and how Agile, Lean and Kanban saved the Hospital from bankruptcy! Twice! Get ready for the journey, it’s going to be a bumpy ride!

About Marcus Hammarberg

Marcus is the author of Salvation: The Bungsu Story (available on Amazon), an inspiring and actionable story about how simple tools can help transform the productivity and impact of an organization. The real-life stories in The Bungsu can help you transform the productivity of your team. Marcus is also an renowned author and consultant in the Kanban community, he authored the book Kanban in Action with Joakim Sundén.
You can link with Marcus Hammarberg on LinkedIn, and connect with Marcus Hammarberg on twitter.

How to help Self-organization get started in the team – Q&A with Jeff Campbell

Jeff is the author of Actionable Agile tools (available on Amazon, and direct from the author at bit.ly/aatbook). He joins us on this series of Q&A shows to answer questions you’ve submitted. You can submit your questions via our survey (short, about 2 min to fill-in) or by tweeting us @scrumpodcast with #agilejeff.


In this episode, we talk about getting management to understand and learn how to support and promote self-organization by the team.

Helping teams and managers adopt self-organization as a way to improve the team’s impact

Continue reading How to help Self-organization get started in the team – Q&A with Jeff Campbell

How to help Self-organization get started in the team – Q&A with Jeff Campbell

Jeff is the author of Actionable Agile tools (available on Amazon, and direct from the author at bit.ly/aatbook). He joins us on this series of Q&A shows to answer questions you’ve submitted. You can submit your questions via our survey (short, about 2 min to fill-in) or by tweeting us @scrumpodcast with #agilejeff.

In this episode, we talk about getting management to be involved and buy-in to the agile transformation.

Helping teams and managers adopt self-organization as a way to improve the team’s impact

Continue reading How to help Self-organization get started in the team – Q&A with Jeff Campbell