Maarten Dalmijn joins us on this special episode on the role of the Product Owner to talk about how Product Owners can adapt to the increasing demands placed upon them. It could be working with more teams, or supporting the development of multiple products, the PO role (when successfully executed) will eventually expand to cover more aspects and support more teams.
The struggling and un-happy Product Owner
As Product Owners take on the responsibility to work with more teams, it is easy to feel overwhelmed and overworked. That will likely lead to an un-happy PO, which will, in turn, have a big impact on the teams and their performance.
In this segment, we talk about why PO’s end up taking on too much work and discuss some of the tools we can apply to help scale the Product Owner role. We talk about Sprint Goals (an often forgotten aspect of Scrum), and other techniques that Maarten learned in his career that helped him scale up his role and impact.
In this segment, we refer to a blog post on setting Sprint Goals and the Coach Your Product Owner e-course and the modules on Sprint Goals and Scaling up the PO role. The modules are:
- Coach Your PO v2.0 – Module 04 – How to scale up the Product Owner role to serve multiple teams; and
- Coach Your PO v1.0 – Module 08 – How to define the perfect Sprint Goal – and why that matters!
The Coach Your PO course (v1.0 and v2.0) is available here: bit.ly/coachyourpo.
Collaboration with the Scrum Master
The Product Owner does not need to work alone when scaling their role to a few more teams or products. We discuss the importance of creating a collaborative relationship with the Scrum Master and how Scrum Masters can help Product Owners.
In this segment, we talk about how Scrum Masters are sometimes an obstacle for their Product Owners to perform, and we refer to a blog post by Marten on what Scrum Masters can do to help Product Owners.
Resources for Product Owners and Scrum Masters on the PO role
Reading about the role, and understanding the role of PO is a critical aspect for Scrum Masters that need and want to help their Product Owners. In this segment, we refer to Inspired: How to Create Tech Products Customers Love by Marty Cagan and Escaping the Build Trap: How Effective Product Management Creates Real Value by Melissa Perri.
About Maarten Dalmijn
Maarten is a Product Manager and Scrum practitioner who believes in ‘less, but better’. By blending the world of Product Management and Scrum, Maarten helps teams beat the Feature Factory and uncover better ways of delivering value together.
He has over 10 years of experience building products and helped rebuild products as well as Agile Transformations as a leader and participant.
He says: “Product management is about getting the right things done. It is easy to come up with a list of things to add to make something better. It is much harder to decide which things to leave out to make something better.”