In this special BONUS episode from our CTO Series, we learn about leadership and product from Alexander Grosse, a seasoned professional with an impressive track record at companies like Nokia, SoundCloud, and BCG Digital Ventures. Currently serving as the Chief Product and Technology Officer (CPTO) at Veo, Alexander shares insights into his unique role, offering practical advice on how to structure teams, integrate product and engineering functions, and scale effectively during periods of rapid growth. Whether you’re in the tech space or simply interested in effective leadership, this episode provides invaluable lessons on aligning product and tech for optimal results.
The Evolution of the CPTO Role
“Bridging the gap between product and technology is crucial to avoid conflicts and ensure everyone is aligned on the same objectives.”
Alexander begins by explaining the evolution of his role from an engineer to a CPTO, highlighting the challenges he faced in organizations where product and engineering were separated into silos. He discusses how this separation often led to conflicting incentives, ultimately stifling progress and innovation. By combining these roles under one umbrella, Alexander has been able to foster a more cohesive team, incentivized by the same goals and working in unison toward shared outcomes.
“In a startup with limited runway, it’s essential to have one team incentivized by the same numbers. This alignment dissolves conflicts and directs energy towards building the product.”

