Alidad Hamidi: When Silence Becomes Your Most Powerful Coaching Tool

“I purposefully designed a moment of silence. Staying in the anxiety of being silenced. Do not interrupt the team. Put the question there, let them come up with a solution. It is very hard. But very effective.” – Alidad Hamidi

Alidad walked into what seemed like a straightforward iteration manager role—what some use, instead of Scrum Master. The organization was moving servers to the cloud, a transformation with massive implications. When leadership briefed him on the team’s situation, they painted a clear picture of challenges ahead. Yet when Alidad asked the team directly about the transformation’s impact, the response was uniform: “Nothing.”

But Alidad knew better. After networking with other teams, he discovered the truth—this team maintained software generating over half a billion dollars in revenue, and the transformation would fundamentally change their work. When he asked again, silence filled the room. Not the comfortable silence of reflection, but the heavy silence of fear and mistrust. Most facilitators would have filled that void with words, reassurance, or suggestions. Alidad did something different—he waited. And waited. For what felt like an eternity, probably a full minute, he stood in that uncomfortable silence, about to leave the room.

Then something shifted. One team member picked up a pen. Then another joined in. Suddenly, the floodgates opened. Debates erupted, ideas flew, and the entire board filled with impacts and concerns. What made the difference? Before that pivotal moment, Alidad had invested in building relationships—taking the team to lunch, standing up for them when managers blamed them for support failures, showing through his actions that he genuinely cared. The team saw that he wasn’t there to tell them how to do their jobs. They started to trust that this silence wasn’t manipulation—it was genuine space for their voices. This moment taught Alidad a profound lesson about Open Systems Theory and Socio-Technical systems—sometimes the most powerful intervention is creating space and having the courage to hold it.

Self-reflection Question: When was the last time you designed a moment of silence for your team, and what held you back from making it longer?

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About Alidad Hamidi

Alidad Hamidi

Alidad is a strategic advisor in human-centred transformation, focused on organisational design for autonomy, ownership, and impact. A recovering Agility Coach, he draws on years across delivery and coaching roles to help build organisations truly fit for humans—resilient, adaptive, and designed for people, not just processes.

You can link with Alidad Hamidi on LinkedIn. You can also visit his website at desirablefutures.group.

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