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Bojan Smudja: How to break free from the feature factory anti-pattern, and learn to motivate Scrum teams

In this episode, Bojan reflects on a team consisting of 7-8 co-located members who were initially operating under a seemingly perfect Scrum setup. However, despite having a smooth workflow and delivering a product already in production, the team faced significant challenges. They lacked a sense of ownership and focused only on completing JIRA tasks without considering real outcomes. Bojan admits allowing this pattern to persist without interference. The team fell into the trap of becoming feature factory workers, losing sight of the purpose behind their work.

Anti-patterns such as “it’s not my job” and “I finished my part of the ticket” emerged. Even attempts to improve team dynamics, like playing sports, didn’t address the underlying issue of delivering outcomes. This situation persisted for an extended period, ultimately impacting the success of the product. Bojan’s tip for listeners is to develop empathy towards the customer, emphasizing the importance of understanding their needs and aligning efforts accordingly.

Featured Book of the Week: Agile Estimating and Planning by Mike Cohn

In this segment, Bojan discusses two influential books: “The Lean Startup” by Eric Ries and “Agile Estimating and Planning” by Mike Cohn. He highlights a significant lesson he learned: the impossibility of having both fixed scope and a fixed deadline. Bojan emphasizes the importance of finding a balance between these two factors. He also mentions some practices that demonstrate how to implement agile planning effectively. Bojan also highly recommends “The Lean Startup” as a valuable resource for beginners in the field.

Transform Your Agile Teams with Hard-Earned Lessons from Super-Experienced Scrum Masters

Do you wish you had decades of experience? Learn from the Best Scrum Masters In The World, Today! The Tips from the Trenches – Scrum Master edition audiobook includes hours of audio interviews with SM’s that have decades of experience: from Mike Cohn to Linda Rising, Christopher Avery, and many more. Super-experienced Scrum Masters share their hard-earned lessons with you. Learn those today, make your teams awesome!


About Bojan Smudja

Bojan is an Agile coach dedicated to assisting individuals, teams, and organizations in reaching their objectives. With his expertise and guidance, he empowers others to embrace Agile methodologies and maximize their potential for success.

You can link with Bojan Smudja on LinkedIn.

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This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
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This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
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This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
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Internal Conference
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Download a detailed How-To to help measure success for your team
Motivate your team with the right metrics, and the right way to visualize and track them. Marcus presents a detailed How-To document based on his experience at The Bungsu Hospital
Download a detailed How-To to help measure success for your team
Read about Visualization and TRANSFORM The way your team works
A moving story of how work at the Bungsu Hospital was transformed by a simple tool that you can use to help your team.
Read about Visualization and TRANSFORM The way your team works
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