Remy Fletcher: From the “how” to the “why”, how great product owners empower the team

The level of detail and involvement with the implementation decisions is a good indicator of the quality of the Product Owner’s work.

The Great Product Owner: Focusing on the “why?”

Great Product Owners are open to the team’s questions, and even encourage them to ask questions. They focus on communicating the “WHY?” of the product instead of narrowly focusing on the detailed functionality.

The Bad Product Owner: Micro-managing the “how?”

In contrast, the Bad Product Owner focuses on the “HOW?” and may even try to micro-manage the team’s technology and implementation decisions. 

Are you having trouble helping the team working well with their Product Owner? We’ve put together a course to help you work on the collaboration team-product owner. You can find it at: bit.ly/coachyourpo. 18 modules, 8+ hours of modules with tools and techniques that you can use to help teams and PO’s collaborate.

About Remy Fletcher

Remy is a Scrum Master at a Fin-Tech corporation outside of Boston. Currently working with 3 scrum teams with a focus of migrating individual products onto a centralized, scalable platform.

You can link with Remy Fletcher on LinkedIn and connect with Remy Fletcher on Twitter.

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Down-to-earth, hard-earned Scrum Masters lessons and the Tips from the Trenches e-book table of contents, delivered by email
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
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Read about Visualization and TRANSFORM The way your team works