Long Suciu: Applying Scrum in a Marketing team

Although Scrum was developed in a software environment, the fact is that Scrum can be applied to many different types of teams. In this episode, we learn about how Long applied Scrum in a marketing team, and the anti-patterns he had to face in that environment.

Featured Book for the Week: Lean Startup by Eric Ries

If you got started with Scrum and then discovered Lean Startup, you probably found it to be in line with what you had practiced before. However, Long discovered the Lean Startup book by Eric Ries before learning Scrum, and it reshaped his thinking about what is possible.

About Long Suciu

Long is driven by a passion to help people unlock their potential and discover their own capacities. He has spent the past 20 years helping teams and organizations find and put in place better ways of working.

You can link with Long Suciu on LinkedIn.

Get The Booklet!
How to deliver on time and eliminate scope creep By scoping projects around outcomes and impacts, not requirements!
Get the Product Owner Booklet!
Avoid scope creep! And learn to scope projects around impacts and outcomes, not requirements!
Get These Valuable Lessons Today!
Down-to-earth, hard-earned Scrum Masters lessons and the Tips from the Trenches e-book table of contents, delivered by email
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a clickable PO Cheat Sheet
This handy Coach Your PO cheat-sheet includes questions to help you define the problem, and links to handy, easy techniques to help you coach your Product Owner
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
Enter e-mail to download a checklist to help your PO manage their time
This simple checklist and calendar handout, with a coaching article will help you define the minimum enagement your PO must have with the team
Internal Conference
Checklist
Internal Conference
Checklist
Download a detailed How-To to help measure success for your team
Motivate your team with the right metrics, and the right way to visualize and track them. Marcus presents a detailed How-To document based on his experience at The Bungsu Hospital
Download a detailed How-To to help measure success for your team
Read about Visualization and TRANSFORM The way your team works
A moving story of how work at the Bungsu Hospital was transformed by a simple tool that you can use to help your team.
Read about Visualization and TRANSFORM The way your team works