Katy Cabral & Joseph Contreras: How to foster collaboration between the Scrum team and Product Owner

This week, the discussion about the Product Owner role is all about collaboration with the team.

The Product Owner pattern for the week

With two guests this week, we also cover 2 examples of a good Product Owner. Firstly, we talk about the importance of bringing information and data to the team to help them understand and be part of the decision making for the product.

Secondly, we talk about the need for Product Owners to allow the team to give their input, and be heard when it comes to product decisions. Great Product Owners allow their teams to contribute their own ideas and therefore feel invested in the success of the product.

The Product Owner anti-pattern for the week

The two anti-patterns we discuss this week are related to the collaboration (or lack thereof) between the team and Product Owner.

The first anti-pattern is about the Product Owner that was an outside “customer” (from another department) to the team. When that happens, there’s the temptation to let the PO lead, and not challenge them. Collaboration happens when the PO brings their view, listens, and then makes decisions together with the team.

The second anti-pattern is about the Product Owner as an expert. When the PO is an expert, they might feel they have to bring in all the answers, and therefore make it more difficult for the team to feel ownership and contribute to the product. It can also happen that the PO becomes a micro-manager. All signs to look out for.

Are you having trouble helping the team working well with their Product Owner? We’ve put together a course to help you work on the collaboration team-product owner. You can find it at: bit.ly/coachyourpo. 18 modules, 8+ hours of modules with tools and techniques that you can use to help teams and PO’s collaborate.


About Katy Cabral & Joseph Contreras

Katy has over 14 years of software delivery experience, serving in roles ranging from analyst to developer, project manager and for more than 6 years, also Scrum Master. Her Scrum experience has been mostly with distributed teams working across multiple time zones. She hopes to someday have the opportunity to travel to meet her colleagues in China, but for now, Katy enjoys reading about creative methods to keep her team engaged.

You can link with Katy Cabral on LinkedIn.

Joe is an experienced scrum master, who strives each day to help and coach his squad to continuously improve how they work so that they can be awesome.

Joe is also a scrum master chapter lead at Fidelity Investments.

You can link with Joseph Contreras on LinkedIn.

2 thoughts on “Katy Cabral & Joseph Contreras: How to foster collaboration between the Scrum team and Product Owner”

  1. Hi Vasco,

    Great to get all this valuable information from a marketing scrum master. Would love to find out more from Joe and other scrum masters who work with marketing teams.
    I am a marketer and that’s the field I will continue to work in.

    Thanks so much. 🙂

    Have a great weekend.

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